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Daily Archives: January 25th, 2009

5 Ps for a Business Plan – Part 1 (The Concept)

» by Ujjal January 25th, 2009 at 15:35 » Comments (4)

Marketing professionals use the 4 Ps of marketing mix - Product, Price, Placement and Promotion - as a tool for pursuing marketing objectives. In a similar fashion, I advocate the use ...more »